For me, writing is akin to breathing. For others, I know writing causes quite a bit of anxiety, much like algebra makes me break out in cold sweats. We all have our strengths, right? Personally, I don’t believe in spinning my wheels trying to make a weakness stronger. My philosophy? Focus on what I do well and get help with the other stuff from people who can do those things well. I find it makes me happier and more productive.

That’s why I’ve started this blog. I’d like to help busy professionals like yourself become more productive and a little less stressed when it comes to writing press materials, web page copy, blog posts and other marketing materials. I understand not everyone has the budget to hire a professional writer. If you do, of course I’d love to hear from you and help you with your project. If you don’t, I’ll be writing about the tricks and tips of the trade here. My hope is that you’ll find some gems that can help you polish your writing projects and make your life a little easier.

I’d also love to hear from you so please visit and comment frequently. My blog comment policy is simple. Keep it clean, keep it relevant and keep it professional. I reserve the right to delete any comments that appear to be spam, include profanity or inappropriate remarks, or attack me or other others who have commented.

So tell me, what kinds challenges do you face when it comes to writing your PR, web or marketing materials? What issues would you like me to address?

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