Posts Tagged ‘writing tips’
ESPN app needs a good copy editor
Here’s a case for investing in a good copy editor. Spell check is not a fail safe when it comes to editing any piece of writing, and its auto-correct function could get you into a predicament with certain words. Take a look at this ESPN app that lists Boston Red Sex [sic] in the MLB…
Read MoreSyndication on steroids: Create massive traffic with your press release
You’ve written a press release; Now what? Of course you will send it out on the wire, email it to your media contacts and post it in your online press room. If you stop there though, you’re missing out on a huge opportunity to draw existing and new customers to your website. You can add…
Read MoreWhy I despise the word utilize and so should you
For the last several years, the word utilize has met the wrath of my red pen whenever it appears in any copy that crosses my desk. It’s a word that makes me squirm, cringe and send sidelong glances at anyone nearby who has heard my treatise on why I despise the word utilize. So why…
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