Posts Tagged ‘personal branding’
Why 3D Branding Alone Won’t Work for Your 5D Business
Convention, Logic-Based (3D) Branding Says: Be entertaining Provide value Offer something new/innovative Look appealing Yes, and that will only take you so far. It’s a premise built on the old conditioning of becoming or being popular. It’s branding from a 3D state. While these are foundational concepts that are tried and true, what’s missing is…
Read More6 Surprising Business Lessons You Need to Know
It was a cold, dark night in 2013. I was sitting with my husband Greg on the couch, half asking him if, and half telling him that, it was time to start my own business. We had two baby girls enrolled in daycare, three mortgages on two pieces of property and one of the…
Read MoreClient Kudos: How One Interior Designer Uses Video Storytelling to Launch an Online Program (& You Can Too)
My client Peg Kusner created an incredible story video when she launched a new innovative interior design program last fall. Play the video to see what I mean, then keep reading because I’m going to give you some tips on how you can do this too without going over the top with production (or your…
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