You’ve probably already seen your fair share of “finish the year strong” and “start the new year right” messages when it comes to closing out this business cycle or planning for your next business cycle. Lots of talk about goals, strategy, tactics and timelines. Those are your mind-oriented resources. Valuable and necessary, yes, but a…

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Imagine that you’re at a networking event and you have the opportunity to ask for support from the group. Maybe you’ve actually had this experience when you’ve been out networking talking about your business, or maybe even being in a paid program where you had the opportunity to ask for feedback and support. One of…

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Conventional, Logic-Based (3D) Branding Says: Be entertaining Provide value Offer something new/innovative Look appealing Yes, and that will only take you so far. It’s a premise built on the old conditioning of becoming or being popular. It’s branding from a 3D state. While these are foundational concepts that are tried and true, what’s missing is…

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