Posts Tagged ‘news release’
Media Magnet Monday: The Power of Publicity
Publicity can be a powerful tool for building your business. No matter how big or small your marketing plan, public relations should play a role in your strategy to create awareness of your business and build your credibility in order to attract clients/customers. The best part about public relations? You don’t have to spend a…
Read MoreTry this! Three high-tech twists for your press release
Thanks to the digital age, the traditional press release has gone high-tech. Combining content with visual and interactive elements will set your communications apart. Here are three twists on the traditional press release that can help you cut through the clutter and stand out among your competitors. Social Media News Release The social media news…
Read More7 ways to make your press release score, not bore
Let’s say you’re launching a new program or service and you want to write a press release that will grab the attention of your customers and the media. Here’s what you DO NOT want to do: XYZ Company announced the today the release of its new program blah, blah, blah. Ho-hum press releases start this…
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